About Naqaa

Become the default operating system for agriculture in MENA

An Agritech startup from Noor Energy Solutions, transforming agriculture with smarter, more affordable IoT monitoring and control.

Monitor → Decide → Control

We build complete systems that make agriculture smarter

Critical systems like fish farms, rivers, and hydroponic operations are managed with misinformed predictions and delayed data. Failures happen fast—pollution spikes, low oxygen, pump failures—but operators have no real-time alerts. Existing solutions are too expensive and lack local support. We're changing that with affordable IoT monitoring, AI-guided decision-making, and complete automation.

Our story

Decades of experience, startup agility

NAQAA is an Agritech and service provider startup—a sub-brand of Noor Energy Solutions based in the UAE. Founded to shift focus from oil-based services to Agritech innovation, NAQAA brings decades of combined experience in business, agriculture, and technology to solve problems that matter.

What sets NAQAA apart is our complete approach: we don't just sell sensors or software. We build IoT field devices, smart apps and platforms, data storage infrastructure, and AI-supported data analysis—all designed to work together as one system. We start with aquaculture and rivers, then expand into adjacent verticals using the same core platform.

Why now? Water risk is rising; regulators and operators need proof, reporting, and traceability. Farms are adopting IoT, but solutions are fragmented and expensive. Remote operations need alerts and automation—not spreadsheets and guesswork.

Vision

The operating system for MENA agriculture

We aim to become the default "operating system" for agriculture operations across the MENA region. Starting with fish farms, hydroponic systems, and river monitoring, we're building a platform that scales across every vertical where water quality and environmental data matter.

Real-time monitoring with modular, cleanable sensors
AI-guided decisions that increase profit potential
Rules-based automation and scheduled control
Beautiful apps for phone and web with history charts
The problem

Agriculture runs on blind hope and late data

Manual & Delayed
Data measuring is manual, delayed, and often too late to prevent failures.
No Real-Time Alerts
Failures happen fast—pollution spikes, low oxygen, pump failures, leaks—but operators have no visibility.
Expensive Solutions
Existing systems are too expensive, hard to maintain, and lack local support or training.
Manual Control
Control is often manual, requiring constant human intervention instead of smart automation.
No Data History
Lack of historical data increases long-term investment risk and prevents learning from past cycles.
Fragmented & Complex
RAS fish farms, rivers, and hydroponic systems are managed with misinformed predictions and spreadsheets.
Hardware

Built for the field

  • • Modular controller with swappable sensor ports
  • • Power options for field deployment (Grid/Solar)
  • • Enclosure built for harsh environments
  • • Easy to clean and maintain sensors
  • • LoRaWAN, WiFi, and GSM connectivity
Software

Insights, not just data

  • • Live dashboard with trends and history charts
  • • User-defined thresholds and smart alerts
  • • Reports, data export, and compliance logs
  • • Available on App Store and Google Play
  • • AI-powered decision support
Services

End-to-end support

  • • Tailored system design for your operation
  • • Professional installation and setup
  • • Training and onboarding for your team
  • • Custom control integrations and automation
  • • Periodic calibration and maintenance plans
Core values
Affordability
Complete monitoring solutions at accessible prices.
Reliability
Built for harsh environments with modular, maintainable hardware.
Intelligence
AI-guided decisions that increase potential profit.
Support
Local installation, training, calibration, and maintenance.
Part of Noor Energy Solutions

NAQAA is a sub-brand of Noor Energy Solutions, a UAE-based company with proven expertise in LoRaWAN network design, industrial IoT control systems, and renewable energy solutions for oil & gas and remote industrial applications. We inherit decades of field experience and industrial-grade infrastructure design.